Opportunity Score

Opportunity Scores help you prioritize and focus on leads with the highest potential for conversion.

Inboundly analyzes all received messages to determine a score for each lead, indicating how interested the lead may be, how likely they are to close, and how positively they react.

To view a user’s opportunity score, either:

• Navigate to the conversation in your Inbox
• Navigate to the conversation in Lists
• Navigate to the conversation in your CRM
• View leads’ opportunity scores directly in your pipeline on labels with the type “Opportunity Score” (learn more here)